Privacy Policy

Walacor Corporation (“Walacor,” “we,” “us,” “our”) is committed to safeguarding the privacy of individuals who visit our websites, interact with us in a business context, or use Walacor services where Walacor determines the purposes and means of processing. 

This Privacy Policy explains how we collect, use, disclose, and protect Personal Data, and the choices available to you. 

1) Scope 

This Privacy Policy applies to Personal Data we process in connection with: 

• Our websites, marketing pages, and online communications; 

• Sales and business development interactions (including events and webinars); 

• Account administration and customer support for Walacor-controlled systems. 

Customer processing. Where Walacor processes Personal Data on behalf of a customer in connection with the customer’s use of Walacor services (“Customer Data”), the customer controls that data and Walacor processes it under the customer’s instructions and applicable contractual terms (e.g., a data processing addendum). In those cases, privacy requests should generally be directed to the customer. 

2) Personal Data We Collect 

We collect Personal Data in a limited set of business-oriented categories, which may include: 

• Contact and professional information (e.g., name, business email, phone number, title, company); 

• Account and authentication information (e.g., usernames, administrative role information, access-related records); 

• Communications (e.g., emails, meeting information, inquiries, support requests); 

• Device and usage information (e.g., IP address, browser/device characteristics, logs, and approximate location inferred from IP); 

• Marketing preferences (e.g., subscription status, opt-out requests); 

• Transaction information (only if applicable) related to procurement or billing arrangements. 

We do not intentionally request sensitive categories of personal information through our public websites. If you choose to provide sensitive information in communications with us, you do so at your discretion. 

3) Sources of Personal Data 

We collect Personal Data: 

• Directly from you (e.g., forms, emails, demo requests, event registrations); 

• Automatically when you interact with our websites (e.g., cookies and similar technologies); 

• From business partners and service providers (e.g., event hosts, resellers, and marketing service providers); and 

• From customers or administrators who provision accounts for authorized users (as applicable). 

4) How We Use Personal Data 

We use Personal Data for the following business purposes: 

• Provide and operate our websites and services, including account administration; 

• Security and integrity: maintain, secure, and protect our websites and services; prevent fraud, abuse, and unauthorized access; 

• Support and professional services: respond to requests, provide customer support, troubleshoot, and deliver services; 

• Sales and marketing: send business communications, provide product information, and manage events (subject to your preferences and applicable law); 

• Analytics and improvement: understand usage trends and improve performance and user experience; 

• Compliance and legal: comply with applicable law and protect our rights and the rights of others. 

We may create or use aggregated or de-identified information for analytics and service improvement where permitted by law. 

5) Legal Bases (Where GDPR/UK GDPR Apply) 

Where GDPR/UK GDPR applies, we process Personal Data under one or more legal bases, including: 

• Contract (to provide services or take steps at your request prior to entering a contract); 

• Legitimate interests (to operate, secure, and improve our business and services, and conduct B2B marketing where permitted); 

• Consent (for certain marketing communications or cookies where required); and 

• Legal obligation (to meet applicable legal and regulatory requirements). 

6) Cookies and Similar Technologies 

We use cookies and similar technologies for purposes such as: 

• Operating our websites and remembering preferences; 

• Security and fraud prevention; 

• Website analytics and performance measurement; and 

• Marketing and advertising measurement. 

Your choices. You can manage cookie preferences through: 

• Any cookie preference tool or banner made available on our websites; 

• Your browser settings (which may affect site functionality); and 

• Industry opt-out tools where applicable. 

We do not respond to all browser “Do Not Track” signals. Where required by law, we honor opt-out preference signals (such as Global Privacy Control) for applicable processing. 

7) How We Share Personal Data 

We may disclose Personal Data to: 

• Service providers that support our operations (e.g., hosting, analytics, communications, customer relationship management, support tooling, and security); 

• Business partners (e.g., resellers or event partners) where necessary to fulfill a request, manage an account relationship, or co-host an event—consistent with applicable law; 

• Professional advisors (e.g., legal, auditors, insurers) as needed; and 

• Authorities or other parties where required by law or necessary to protect rights, safety, and security. 

We do not disclose Customer Data beyond what is permitted by customer instructions and applicable contracts. 

8) International Data Transfers 

Walacor is based in the United States and may process Personal Data in the U.S. and other locations where we or our service providers operate. Where required, we use appropriate safeguards for cross-border transfers (such as contractual protections) consistent with applicable data protection law. 

9) Data Retention 

We retain Personal Data only as long as necessary for the purposes described in this Privacy Policy, including to comply with legal obligations, resolve disputes, and enforce agreements. Retention periods vary depending on context (e.g., marketing contacts vs. support records). 

For Customer Data processed on behalf of customers, retention and deletion are governed by the applicable customer agreement and instructions. 

10) Security 

We maintain administrative, technical, and organizational measures designed to protect Personal Data against unauthorized access, disclosure, alteration, and destruction. No method of transmission or storage is completely secure; however, we work to protect Personal Data consistent with applicable requirements and risk. 

11) Your Rights and Choices 

Depending on your location and applicable law, you may have rights to: 

• Access and obtain a copy of Personal Data; 

• Correct inaccurate Personal Data; 

• Delete Personal Data or restrict/limit processing; 

• Object to certain processing, including certain marketing; and/or 

• Request portability (where applicable). 

Marketing choices. You can opt out of marketing emails by using the unsubscribe mechanism in our messages or by contacting us. Administrative and service-related communications are not subject to marketing opt-out. 

Customer Data requests. If your request relates to Customer Data controlled by a Walacor customer, we may direct you to the customer or coordinate with the customer as appropriate. 

12) U.S. State Privacy Disclosures (If Applicable) 

Certain U.S. state laws provide residents additional privacy rights and require specific disclosures. 

• “Sell” / “Share”: Walacor does not sell Personal Data for money. Some uses of cookies and similar technologies for advertising measurement may be considered “sharing” under certain state laws. Where applicable, you may opt out via our cookie preferences tool or by using recognized opt-out preference signals where required. 

• Sensitive Personal Information: We do not intentionally collect sensitive personal information through our public websites. If we process sensitive personal information in a particular context, we will do so as permitted by applicable law and contractual requirements. 

• Non-discrimination: We do not discriminate against individuals for exercising applicable privacy rights. 

13) Children’s Privacy 

Our websites and services are intended for business use and are not directed to children. We do not knowingly collect Personal Data from children under 13 (or older where required by law). If you believe a child has provided Personal Data to us, please contact us. 

14) Third-Party Links 

Our websites may contain links to third-party websites or services. This Privacy Policy does not apply to third-party practices, and we are not responsible for their privacy or security practices. 

15) Changes to This Privacy Policy 

We may update this Privacy Policy from time to time. We will post updates on this page and revise the “Last Updated” date. If required by law, we will provide additional notice of material changes. 

16) Contact Us 

Walacor Corporation 

Office: 850 New Burton Road, Suite 201, Wilmington, Dover, DE 19904

Principal Place of Business: 7315 Wisconsin Ave, Ste. 400W, Bethesda, MD 20814

Email: info@walacor.com